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Pantone’s Color(s) of the Year
Pantone’s 2016 Colors of the Year are Rose Quartz and Serenity. Every December, Pantone announces the Color of the Year. It’s supposed to be the new “it” color that everyone will...
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Lord and Taylor: Rebranding an Icon
Lord and Taylor recently redesigned its logo. I’m not sure if any of you have heard or seen, but the store and brand Lord and Taylor (L&T) has redesigned its logo. The iconic words that...
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The Not-So-Clear View
What’s in a name? Well, if your font name is Clearview, I’d say it’s pretty obvious. Apparently, the federal government has decided otherwise. Say goodbye to easy-to-read highway signs. The Federal...
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5 Mistakes Every Freelancer Makes
I guess you can consider the experts at EEI your freelancers. We’re your go-to team when you need a staff of editors, proofers, desktop publishers, and designers—especially if you don’t have your own...
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Infographics: More Than Just a Pretty Picture
By definition, an infographic is a visual image such as a chart or diagram used to represent information or data. Infographics are a very popular design tool used to help people understand data in...
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When Should You Make That Change?
AP style: Lowercase “internet” in all instances. On June 1, AP released the 2016 edition of its stylebook. As I did for the 2015 edition in a blog last year I’ll blog about some...
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What Makes a Color Ugly?
A recent Parade article suggests there is research showing that a specific Pantone color has been identified as the “world’s ugliest color.” Apparently, Pantone 448C has been associated with the words...
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The Importance of Remediation
There are many consequences to not making your website accessible to people with disabilities. Many companies and government agencies are being sued for not making their websites, mobile...
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My Summer Vacation
Do editors ever really stop editing? The physical part of vacation is easy for me. Before the car engine even cools, I’ll be on the patio with a glass of wine in my...
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#TwitterHeartsMakeMe: Did Twitter Copy Facebook?
Last week, Twitter replaced its star icon for favorites with a heart icon for likes. If you logged on to Twitter last week, you may have noticed a lot of hearts. Citing a desire to...
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